While visiting his grandfather's old optical factory in Eritrea, Africa, Luca Gnecchi happened across a collection of imported Italian sunglasses from the 1950s. He was immediately captivated by their timeless vintage aesthetic. L.G.R was born out of this quiet moment in the family factory, introducing chic retro Riviera sophistication to a contemporary audience. Instantly becoming a classic, L.G.R designs remain the choice of shades for discerning fashionistas. Each pair of sunglasses is handmade in Italy by three artisanal families, harnessing generational craftsmanship and traditional techniques for superior quality.