Juun. J, named after its South Korean founder, is a disruptive menswear label that offers classic tailoring with a street mindset. Seoul-native Juun. J is revered for his ability to dissect wardrobe staples forensically, deconstructing then reconstructing them with clean cuts and modern momentum. His self-assured collections feature challenging silhouettes, playful volumes, and unpredictable colour choices. Each casualwear piece comes with an avant-garde edge and couture undertones, curating the luxury streetwear and hipster off-duty aesthetic preferred by youthful urban trendsetters.